Google’s recently launched instant messaging app ‘Allo’ took the digital world by storm. But is all the hype around this new entrant worth it? Google Allo boasts of amazing features like Smart Reply, Incognito mode, Shout/Whisper and Google Assistant AI bot. But it faces tough competition from the Facebook-owned WhatsApp and Apple’s latest features-studded iMessage. Will Allo overpower its competitors or will this just be another David Vs Goliath battle? We give you 3 reasons why you cannot ignore this new player in the market:
1. Google Assistant
While Google Allo is a late-starter in the chatbot category, it might possibly become the most significant chatbot messaging platform ever. Though for now it does not allow third-party participation and has its own share of limitations, it also features powerful artificial intelligence in the form of a personal assistant.
Its ‘Smart Reply’ feature can parse out requests. Not only can it read the context of your conversation but it can also provide automated responses. For example, if you receive a message about an upcoming birthday, Allo identifies a Happy Birthday and offers to convey ‘Happy Birthday’ on your behalf.
The bot functions like your very own assistant and is capable of setting alarms, searching through emails, suggesting locations to eat, as also solving puzzles (“Is global warming caused by humans”/”What’s the reason for a zebra’s black and white stripes??”. It combines the capabilities of many popular bots into one app.
Google seems to have clubbed the best of chat features from its competitors Messenger, Snapchat, iMessage, WhatsApp and Instagram and powerpacked them into a single messaging app. It comes with a bunch of expressions, emojis, stickers (India-specific stickers are available too). You can unleash the artist in you as you get to doodle on the images/photos, increase or decrease the font size of your messages with its amazing formatting feature Whisper/Shout.
3. Social Networking
Apart from the AI, Google Allo is also equipped with many of the features of other social networks. You can add contacts, invite those who are already stored on your mobile device and also send sticker sets to your friends. And, like Snapchat and Instagram Stories, photos can be annotated and altered with different colour pallets. Though it does not allow video calls yet, Allo allows audio messages to connect with your friends across borders.
To conclude, Allo’s powerful A.I is enough to make it the most indispensable bot out there, so watch out for the upgrades.
Google is all set to make a much bigger impact in the smart lives of tomorrow. We are all curious to see how it all works out.